I-Corps™ course information and materials

Generic Schedule at a Glance

Before your course:

I-Corps™ teams are asked to come to the I-Corps™ course having already completed a business canvas. This video was created by Alexander Osterwalder, co-author of Business Model Generation.

Sample Presentations and Videos

I-Corps™ Teams will conclude the course by preparing a final Lessons Learned Presentation (10 minutes) and a 2-minute Lessons Learned Video. Below are video samples from previous I-Corps™ teams.

Team 554 Presentation: DotLens Smartphone Microscopy
Team 554 Video: DotLens Smartphone Microscopy

Team 597 Presentation: AMDepot
Team 597 Video: AMDepot

Team 607 Presentation: PolyTherm
Team 607 Video: PolyTherm

Team 669 Presentation: Natural Flight
Team 669 Video: Natural Flight

Team 679 Presentation: BIDEA
Team 679 Video: BIDEA

Team 839 Presentation: Li-S Battery
Team 839 Video: Li-S Battery

Team 849 Presentation:WGM sensor
Team 849 Video: WGM sensor

Team 858 Presentation: FloraPulse
Team 858 Video: FloraPulse

Team 864 Presentation: Nanotechnovate
Team 864 Video: Nanotechnovate

Team 875 Presentation: Advanced Integration Methods for Garment Based Wearable Technologies
Team 875 Video: Advanced Integration Methods for Garment Based Wearable Technologies

Customer Discovery Videos

To guide I-Corps™ Teams on the Customer Discovery Process, these instructional videos should cover the required planning, skills and tips for productive customer interviews.  However, if you are attending a National Cohort, please view these videos within your assigned course management software.

Pre-Planning Customer Discovery
Pre-Planning Pt. 1 (4:55)
Pre-Planning Pt. 2 (3:25)
Pre-Planning Pt. 3 (1:29)

Customer Discovery Interviews
Interviews Pt. 1 (5:40)
Interviews Pt. 2 (3:49)
Asking the Right Question (2:37)

Outside the Building
Death by Demo 1 (2:18)
Death by Demo 2 (1:45)
Assuming You Know what the customer wants (1:56)
Understanding the Customer Problem (the wrong way) or Death by PowerPoint (1:42)
Understanding the Problem (the right way) (3:22)
Customers Lie (2:37)
The Distracted Customer (3:12)
Engaging the Customer (3:37)
Customer Empathy (2:25)
The User, the Buyer & the Saboteur (2:24)
Multi-Person Interview (2:03)
B-to-B to C (2:15)
Existing vs. New Markets (5:29)
Public Interviews (2:11)

Back in the Building
Extracting Insight from Data (2:59)
Getting the MVP Right (3:34)
Pay Attention to Outliers (2:16)
The “Other 85%” (2:32)

National Science Foundation NSF Globe Logo.This material is based upon work supported by the National Science Foundation under Grant Nos. 1220692, 1227296, 1239638, 1261806

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