Laini works with the Brand and Content Strategy team to develop content for various media, including social media, print, and web-based materials. In a previous role, she led a multi-region partnership to build systems to capture regional stories and amplify network impact through email marketing; at another nonprofit, she stewarded the development of a statewide public awareness campaign. She holds a Bachelor of Arts degree in Government from the College of William & Mary and a Master of Social Work degree from Virginia Commonwealth University.