Putting Together the Pieces: Succeeding in a global market
How do political, economic, social, technological, environmental, and legal factors affect global innovations and ventures? These macro-environmental considerations make up the PESTEL framework, and have the power to positively or negatively impact an innovation or venture in a global market. This session will focus on using participants’ real-world experiences to identify and address the factors that are important when launching a new innovation or venture both in the USA and abroad.
PresentersCara Barnes, VentureWell
Mandy Sutton, VentureWell
Track: Global