In her role, Brianca develops storytelling and digital marketing campaigns for students, faculty, and entrepreneurs to spread the word about VentureWell and its programming. In past experiences, Brianca has built national marketing campaigns for political movements that have raised multiple six figures, garnered national press attention, and mobilized tens of thousands of volunteers. She holds a B.A. in Business Administration with Marketing Concentration from University of Missouri–St. Louis and an M.A. in Marketing and Advertising Communications from Webster University.