Meet the VentureWell staff— a team of experts, leaders, and high-performing individuals committed to expanding the impact of innovation and entrepreneurship.
marketing & communications
Department
Meet the VentureWell staff— a team of experts, leaders, and high-performing individuals committed to expanding the impact of innovation and entrepreneurship.
Department
allison bleyler
director, marketing & communications
Allison oversees the marketing and communications activity at VentureWell. She is leading the strategy to build VentureWell brand recognition and to promote and support VentureWell programs. Prior to VentureWell, she worked in marketing at a variety of corporations, including Yankee Candle and SC Johnson, where she developed a track record of employing user-centric approaches to uncover strategic insights and leading teams to drive business growth through innovation. Allison holds a BA from Dartmouth College and an MBA from Cornell University. ableyler@venturewell.org
max germer
marketing & communications officer – graphic design
Max is the designer for marketing and communications for VentureWell and partner programs. He oversees the visual brand voice throughout the organization and strives to create engaging, impactful design in print and web. Max has 25 years of leading creative teams, including as senior designer for Ecommerce at Yankee Candle and Art Director for Darby O’Brien Advertising. Max holds a BS in Graphic Design from Keene State College. mgermer@venturewell.org
ed harris
marketing & communications officer
Ed develops marketing strategy for VentureWell faculty programs, Federal programs, and membership initiatives. He has provided digital marketing, communications and strategy for nonprofit organizations and small businesses for over ten years, with a focus on aligning goals and audience with digital content. He has expertise in web design, user experience, email marketing, search engine optimization, and digital advertising. Ed received an MA from the University of St. Andrews and a Ph.D. from Clark University. eharris@venturewell.org
angela russo
marketing & communications officer
Angela supports the marketing and promotion of VentureWell early-stage venture programs, faculty grants, and events, as well as collateral development and design. Prior to joining VentureWell, she worked in publishing, higher education, and technology development, where she helped both corporations and non-profit organizations find their vision and stay true-to-brand. She has expertise in marketing strategy, collateral design and project management. Angela received a BA from the University of Massachusetts Amherst. arusso@venturewell.org
mike sjostedt
marketing & communications officer
Mike is the content marketing strategist for VentureWell. He manages the development of engaging content and helpful resources to impact the ecosystem that supports early-stage innovators on their entrepreneurship journey. During Mike’s 25 years of publishing and marketing experience, he cultivated and managed the online presence for many organizations and personalities including bestselling author Daniel Goleman. Mike holds a BA in Communications from Central Connecticut State University and a Certificate in Technical Writing/Web Content from California State University of Sacramento. msjostedt@venturewell.org
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